SPORT WITH VISION

Three integrated lenses:
Commercial. Strategy. Capital.

WE BRING CLARITY TO COMPLEXITY

Executing commercial partnerships, advising on investment and shaping the operating models that will define the next era of sport

Services

COMMERCIAL

Building lasting value for rightsholders at every point of the commercial lifecycle

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We create strategic advertising and sponsorship solutions that connect brands with audiences

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OUR COMMERCIAL SERVICES INCLUDE:

  • Maximising reach and value through strategic rights exploitation across both traditional and emerging channels

  • Building fan-focussed products to deepen audience engagement & monetising data and streaming rights to unlock new revenue sources

  • Strategic analysis and investment planning across sports competitions and media tailored to each client.

  • Identifying and procuring hosting partners to expand rightsholder global presence and deliver premium fan experiences

  • Developing and delivering sports experiences and content that differentiate brands and foster authentic fan engagement.

  • Designing data-led growth frameworks to deepen fan connection & unlock sustainable value across core and extension markets

  • Leveraging proprietary fan and market insights to assess demand, optimise media value and guide audience development in an evolving media ecosystem

  • Evaluating commercial performance, market position and competitive dynamics to support investment decisions and inform forward-looking strategies

  • Building the next wave of sports IP from ideation through execution, designed to engage target audiences & deliver long-term commercial success

Services

STRATEGY

Insight-led commercial strategy for rightsholders, investors & operators navigating today & tomorrow’s media landscape

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OUR STRATEGY SERVICES INCLUDE:

Services

CAPITAL

Fully integrated advisory driving investment across the global sports and media ecosystem

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OUR CAPITAL SERVICES INCLUDE:

  • Helping rightsholders and sports-adjacent companies to raise capital or realise value via full or partial sale, leveraging our deep, global investor network

  • Advising investors and owners on investments across sports leagues, franchises and adjacent platforms, including media, technology and data

  • Enabling investors and rightsholders to identify, structure and underwrite investment opportunities, from early-stage ideation through post-transaction execution

  • Structuring joint ventures and innovative partnerships with global rightsholders and investors to unlock the next phase of commercial growth

IRIS TEAM

  • IORIS FRANCINI

    FOUNDING PARTNER

  • FLORIS WEISZ

    MANAGING PARTNER

  • GRAHAM WALLACE

    GROUP CHIEF CORPORATE & FINANCIAL OFFICER

  • LUCA BALDANZA

    BUSINESS DEVELOPMENT DIRECTOR

  • CESARE TAXIS

    SENIOR ANALYST

  • EMILIA SANTALIZ

    ACCOUNT DIRECTOR, LATAM

  • FILIPPO GUIDOLIN

    FILIPPO GUIDOLIN

    ACCOUNT DIRECTOR

  • FRANCISCO LAPLUMÉ

    CHIEF OPERATIONS OFFICER, LATAM

  • FREDDIE LONGE

    SENIOR ADVISOR

  • GONZALO LOPEZ REGUEIRA

    PLANNING MANAGER, LATAM

  • GOSIA BORKOWSKA

    HEAD OF CEE MEDIA SALES AND BUSINESS DEV.

  • GUSTAVO HUERTAS

    CHIEF COMMERCIAL OFFICER, LATAM

  • JAMIE SWIMMER

    HEAD OF STRATEGY

  • LARA VANJAK

    HEAD OF BUSINESS DEVELOPMENT

  • MARIANA REIG

    ACCOUNT DIRECTOR, LATAM

  • MARTIN AURENCHE

    REGION LEAD WESTERN EUROPE

  • MICHAEL SHORT

    GENERAL COUNSEL

  • MIKE LYDDON

    FINANCE DIRECTOR

  • MOLLY CHALFONT POLLARD

    EXECUTIVE ASSISTANT AND OFFICE MANAGER

  • NOA BENNINGA

    MEDIA EXECUTIVE

  • PATRICK ODLING

    MEDIA DISTRIBUTION & SALES SENIOR MANAGER

  • RODOLFO TRAVERS

    CHIEF EXECUTIVE OFFICER, LATAM

  • SANTIAGO SLUZEWSKI MONTI

    PARTNER, LATAM

  • TASHA ADAMS

    PEOPLE LEAD

  • TOBY ARUP

    BROADCAST SERVICES SENIOR MANAGER

  • TOM BARNES

    BROADCAST DIRECTOR

  • TOM MCCGWIRE

    HEAD OF M&A ADVISORY & CORPORATE DEVELOPMENT

  • TRICIA CHUAH

    DIRECTOR OF MEDIA RIGHTS & DISTRIBUTION

MEET THE TEAM

GLOBAL PRESENCE

KUALA LUMPUR

BUENOS AIRES

MIAMI

PARIS

WARSAW

MILAN

GENEVA

LONDON

HQ

AMSTERDAM

ABIDJAN

Contact

Whether you're preparing for your next media cycle, exploring your next investment opportunity, or thinking about how to better connect with your fans — let's discuss what's possible

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